And we live each day, as if nothing matters !

Leigh is busy reading the Detroit Press. There are more alarming global issues that need to be addressed, than the number of visitors on the Banana Republic site during peak sale time.
I: Look at this picture !

L: (Leigh is alarmed) Your fuel tank is running empty again !

I : This is the world's fuel tank Leigh. (disgusted) It's running empty.

L: Oh! I always miss the big picture. (back to the stupid article he was on)

So rightly said Leigh, the whole world misses the big picture as if this is someone else's problem. We have probably relegated responsibility to a mass of sci-fi team that exist in another time and zone, we don't know them, we don't relate to them, we think they are the nerds from school who could never manage to have a girl/ boy friend, they work on some discoveries we use if it's like a Viagra or an mp3 format but who cares what they talk about global warming, recycling, alternative gasoline.
It's not them Sire, but we, who are the Nerds. The geeks who have washed hands off global responsibility. Who live like ostriches in their own dream world of fashion, shopping, golfing, movies, music and emails. As if nothing else but ourselves matter.
My Presentation on the coloured printers needs to print perfect, even if i waste a ream of paper carelessly. I need to dance the morning jig, while the water runs in the basin. My car stereo needs to keep playing, who cares if a gallon of fuel is wasted while i wait to pick up my fiance from outside work. I don't eat this crap, i can dump it. Who cares if teaming millions starve a morsel.
WHO CARES !!! If we don't, why should somebody else for us.
I think its chic to own social responsibilities. Not just be vocal about them but vigilant and contribute our bit, even if our little contribution is in planting a sampling. Every small step goes a long way. Awareness and voicing opinions in a contributory manner is important. The best part of commercialism is that it promotes inventions, discoveries and competition. Superficial but promotional social responsibilities help market certain products. We can at the least support whatever we think is good for the world, be it the next GM H2 car. I get very upset when I think about how oil wells were burnt in the first gulf war. Acrid hedonism and brutal insult to the gifts of nature. How could someone even think of damaging life giving resources so callously. There are many such things that happen around us. We voice our opinions in our domain clusters but when will these Opinions cause a ripple, let alone a renaissance. At least, then we can vouch we are not the ostrich in the farm, who does not get the whole picture.